Lisimo rebranding
Fresh for Chefs
Brand Development and Packaging Design for Lisimo by Bieze Food Solutions
We’re proud to present our latest brand development and refreshed packaging design for LISIMO. In close collaboration with Shoot My Food and Bieze Food Solutions, we created a new visual identity that brings this foodservice brand to life.
Following an extensive concept phase—during which we explored multiple creative directions—the final design was selected. The focus was on creating a colorful and fresh brand experience, highlighting the ingredients as the heroes. Mediterranean tones and an authentic visual style formed the foundation. The final packaging evokes the feeling of fresh products straight from the Mediterranean, centered around the strong USP: “Only homemade is fresher.”
A total of 21 delicious flavor varieties have been given a fresh new packaging design.
Throughout the entire design process, the target audience—the professional chef in the kitchen—was always the central focus. The final result has been met with great enthusiasm by both our client and the market.
