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Van Eigen Deeg brand creation

Brand Identity for Van Eigen Deeg – Handmade and Full of Flavor Stepfive developed the brand identity for Van Eigen Deeg, a cookie producer focused on artisanal and flavorful products.
The brand’s visual language was crafted to highlight the handmade quality of the cookies, allowing consumers to instantly sense the authentic and delicious experience behind the brand.
The design evokes the feeling of something so tasty, you’d want to take a bite right away — and that’s exactly the intention. Handcrafted and Flavorful Design The brand identity of Van Eigen Deeg features a warm and inviting appearance that reflects the product’s quality and artisanal craftsmanship.
Its handmade character is clearly expressed through the design, with playful elements that make the brand approachable and appealing to consumers of all ages. A Brand Experience That Tempts By developing the brand identity for Van Eigen Deeg, Stepfive helped create a strong visual concept that conveys the essence of the product: authentic, flavorful, and personal.
This brand experience deepens the connection with consumers and ensures that Van Eigen Deeg clearly stands out in the market.

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